Google is promoting Android Wear with new name and logo

14 March, 2018, 00:29 | Author: Grady Montgomery
  • Google Play services beta hints at Android Wear rebrand to 'Wear OS'

For a while now, we've heard reports about the shrinking Android smartwatch market.

Android Wear is pretty much at a standstill right now.

But, the big question here is, can just a name swap change this scenario? The company might do away with the Android Wear moniker in favor of "Wear OS".

Cross-checking the information, the rebranded name "Wear OS" and logo appears only with recent Google Play Services beta update (12.5 version).




The new logo takes inspiration from Google Assistant, which serves as integration service in the Android Wear It has "W-shaped" design along with two slashes and two dots in Google colors. Foremost amongst these is the limited success of the Android Wear platform. For example, Google Keep now features a brand new black background and the fonts are more pronounced so that they could be easier to read on small screens.

So the Google logo is removed from the top of the page, which shifts this new rounded search box to the top.

This function alerts the Android Wear users about a nearby Android Wear device to pair up with it to your current Android Wear device. So it still makes people confused about the availability of rebranding the Android Wear to Wear OS.

The latest Android 2.8 update for the smart watch is available on smartphones and users can upgrade the smart watch as soon as the upgrade is available on their devices. While Android Wear is technically Android, it could be that Google wants the name to be more inclusive for its compatibility with other mobile operating systems. Most believe this could be Google's strategy towards eliminating its association with the specific operating system.

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